After the investment is made to develop or enhance your web site, it is vital to make it known to the world. The purpose of having a web site is to build company identity and increase your potential customer base. Search engines are easy and proven resources to locate your promoted information. Figureseven’s web marketing services take full advantage of these tools to maximize your site’s visibility.

Currently, there are over 86 billion web sites listed with major search engines. Enabling your site to be reached by potential customers requires an ongoing marketing plan. Figureseven provides several marketing plans to meet your company’s unique promotional needs.

Search Engine Positioning (SEO)
Standard marketing for all new design and development projects includes site code optimization, copy refinement, development and optimization of meta tags, site submission to major search engines (including Google, Yahoo! and MSN) and optimal use of keywords to increase organic listings in the major search engines.

Pay-For-Performance (Paid Placement)
Paid marketing utilizes Pay-Per-Click services from major search engines, including Google, Yahoo!, Alta Vista and Ask. Fees include setup of PPC accounts, monthly monitoring and maintenance, as well as keyword and URL summary reports for all accounts. Based on your monthly results, we will provide site format and listing modification recommendations as needed to improve your ongoing positioning.

Monthly Search Engine Optimization (SEO)
Monthly SEO includes ongoing site code optimization, analysis and refinement of meta tags, monthly site submission to major search engines (including Google, Yahoo! and MSN), monthly auto updates of your site’s “freshness” date, copy recommendations and optimal use of relevant keywords to increase organic listings in major search engines.